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Relationship marketing and its importance in the contemporary marketing management

Rembielak-Vitchev, G 2009, 'Relationship marketing and its importance in the contemporary marketing management' , in: Hradecké Ekonomické Dny 2009 (Hradec Economic Day 2009) , Univerzita Hradec Králové, Hradec Králové, Czech Republic. (Submitted)

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Item Type: Book Section
Themes: Subjects / Themes > H Social Sciences > HF Commerce > HF5001 Business > HF5801 Advertising
Subjects outside of the University Themes
Schools: Colleges and Schools > College of Business & Law > Salford Business School > Marketing and Services Management
Publisher: Univerzita Hradec Králové
Refereed: Yes
ISBN: 9788070414552
Depositing User: Institutional Repository
Date Deposited: 11 May 2009 11:37
Last Modified: 20 Aug 2013 16:57
URI: http://usir.salford.ac.uk/id/eprint/1955

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