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Las Vegas in Africa

Hall, M and Bombardella, P 2005, 'Las Vegas in Africa' , Journal of Social Archaeology, 5 (1) , pp. 5-24.

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Abstract

Recent years have seen substantial capital investments in 'destination resorts', manyof which utilize heritage themes to attract consumers. This movement was led by the renaissance of Las Vegas and by major urban destination project, and coincided with Soouth Africa's reintegration into the global economy from the early 1990's onwards. As a result of new legislation in 1996 , South Africa has seen the opening of a number of major destination resorts, in partnership with international interests that include Las Vegas-based multinationals, which reinterpret heritage to provide themed entertainment for the post-apartheid middle-class consumer. This article looks in detail at four South African destination resorts, and shows how established themes in the presentation of Africa and its history have been re-appropriated by the heritage industry in the material/culture of casinos and associated retail and entertainment facilities.

Item Type: Article
Uncontrolled Keywords: consumption; heritage; Las Vegas; South Africa; tourism
Themes: Subjects / Themes > G Geography. Anthropology. Recreation > GV Recreation Leisure
Subjects / Themes > C Auxiliary Sciences of History > CC Archaeology
Memory, Text and Place
Subjects outside of the University Themes
Schools: Colleges and Schools > College of Health & Social Care > School of Nursing, Midwifery, Social Work & Social Sciences > Centre for Social Justice Research
Strategic Leadership Team
Journal or Publication Title: Journal of Social Archaeology
Publisher: SAGE Publications
Refereed: Yes
ISSN: 1469-6053
Depositing User: AL Sherwin
Date Deposited: 07 Dec 2009 11:22
Last Modified: 20 Aug 2013 17:02
URI: http://usir.salford.ac.uk/id/eprint/2632

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