Secrets of the superbrands: Food 2011
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Alex Riley is on the trail of the global food and drink giants. What’s so special about them? How have they penetrated our brains so we recognise them like members of our own families? Alex travels the globe to find where they’ve come from and how they make us keep on buying them.
|Item Type:||Off-air recording|
|Title:||Secrets of the superbrands: Food|
|Transmission date:||2 June 2011|
|Running time:||60 mins|
|Depositing User:||S Rafiq|
|Date Deposited:||16 Jan 2013 16:34|
|Last Modified:||01 Dec 2013 20:41|
|Additional Information:||This recording is to be used only for educational and non-commercial purposes under the terms of the ERA Licence.|
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