Word of Mouth Mammography e-Network (WOMMeN): a feasibility study
Robinson, L, Hill, C, Burke, K, Shires, G, Wray, J and Griffiths, M 2014, Word of Mouth Mammography e-Network (WOMMeN): a feasibility study , in: Symposium Mammographicum, 29th June - 1st July 2014, Bournemouth.
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Background: Problem: First time attenders to mammography feel unprepared1. Enablers: i) Women share information about mammography using word-of-mouth communication (talking to each other). ii) NHS strategy advocates the use of digital media and patient-generated data for improving service-user experiences. iii) The most frequent users of on-line social media are women aged 30 – 494. Solution: Provide women with an on-line space to share and access information about breast screening and breast health; the WOMMeN: Word of Mouth Mammography e-Network Aim: Explore the feasibility of WOMMeN.
|Item Type:||Conference or Workshop Item (Poster)|
|Themes:||Health and Wellbeing|
|Schools:||Schools > School of Nursing, Midwifery, Social Work & Social Sciences > Centre for Nursing, Midwifery, Social Work & Social Sciences Research|
|Funders:||Non funded research|
|Depositing User:||Dr Julie Wray|
|Date Deposited:||21 Jul 2014 08:58|
|Last Modified:||28 Jan 2015 15:22|
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