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Word of Mouth Mammography e-Network (WOMMeN): a feasibility study

Robinson, L, Hill, C, Burke, K, Shires, G, Wray, J and Griffiths, M 2014, Word of Mouth Mammography e-Network (WOMMeN): a feasibility study , in: Symposium Mammographicum, 29th June - 1st July 2014, Bournemouth.

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Abstract

Background: Problem: First time attenders to mammography feel unprepared1. Enablers: i) Women share information about mammography using word-of-mouth communication (talking to each other). ii) NHS strategy advocates the use of digital media and patient-generated data for improving service-user experiences. iii) The most frequent users of on-line social media are women aged 30 – 494. Solution: Provide women with an on-line space to share and access information about breast screening and breast health; the WOMMeN: Word of Mouth Mammography e-Network Aim: Explore the feasibility of WOMMeN.

Item Type: Conference or Workshop Item (Poster)
Themes: Health and Wellbeing
Schools: Schools > School of Nursing, Midwifery, Social Work & Social Sciences > Centre for Nursing, Midwifery, Social Work & Social Sciences Research
Refereed: Yes
Funders: Non funded research
Depositing User: Dr Julie Wray
Date Deposited: 21 Jul 2014 08:58
Last Modified: 28 Jan 2015 15:22
URI: http://usir.salford.ac.uk/id/eprint/32046

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