The effect of a different environment on providing personal information when engaging in E-commerce : the case of Saudis in the UK
Alshehri, H and Meziane, F 2014, The effect of a different environment on providing personal information when engaging in E-commerce : the case of Saudis in the UK , in: 24th International Business Information Management Association (IBIMA) Conference, November 2014, Milan, Italy.
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The results reported in this paper are part of a study comparing the online behaviour of Saudis living in Saudi Arabia (SA) and those living in the United Kingdom (UK). It is acknowledged that culture and the environment play an important role to develop trust in E-Commerce and particularly when providing personal information. Previous studies have shown that this is particularly true for Saudis leaving in Saudi Arabia and this has affected the development of E-Commerce. The current study looks at the behaviour of Saudis living in a different environment and investigates on whether the new environment affects their behaviour. Quantitative data was gathered from 169 Saudi who live in the UK. The factor tested are related to “culture” and composed of 5 personal information and an aggregation of this information for male and females. The early results of this study show that there are some changes that have been noticed in the behaviour of Saudi living in the UK. However, some cultural aspects still remain within the community.
|Item Type:||Conference or Workshop Item (Paper)|
|Themes:||Media, Digital Technology and the Creative Economy|
|Schools:||Schools > School of Computing, Science and Engineering > Salford Innovation Research Centre (SIRC)|
|Journal or Publication Title:||Proceedings of the International Business Information Management Association (IBIMA) Conference|
|Publisher:||International Business Information Management Association (IBIMA)|
|Funders:||Non funded research|
|Depositing User:||Prof Farid Meziane|
|Date Deposited:||09 Jun 2015 17:21|
|Last Modified:||29 Oct 2015 00:10|
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