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The Olympic movement and new media

Miah-Garcia, A, Belousov, L and Zolotarev, A 2014, The Olympic movement and new media , Russian International Olympic University, Moscow.

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This book is devoted to the trends in the development of digital media and their impact on coverage of the Olympic Games and the promotion of Olympic values. The research for the book was carried out through content collection and analysis of social networks, data from meetings and interviews with organisers of the Olympic Games, media representatives, bloggers, fans. The book will be of interest to all those involved in the development of the sports industry, modern media and communications.

Item Type: Book
Schools: Schools > School of Arts & Media > Arts, Media and Communication Research Centre
Schools > School of Environment and Life Sciences > Biomedical Research Centre
Publisher: Russian International Olympic University
ISBN: 9785906096685
Funders: Russian International Olympic University
Depositing User: Professor A Miah
Date Deposited: 22 Mar 2016 15:11
Last Modified: 22 Mar 2016 15:11

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