Understanding how political parties manage their volunteers in the political marketing process

Reeves, P 2018, Understanding how political parties manage their volunteers in the political marketing process , in: Academy of Marketing Conference, 2-5 July 2018, University of Stirling, UK. (In Press)

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Item Type: Conference or Workshop Item (Paper)
Schools: Schools > Salford Business School > Salford Business School Research Centre
Journal or Publication Title: Proceedings, Academy of Marketing Conference 2018
Publisher: Academy of Marketing
Depositing User: P Reeves
Date Deposited: 20 Apr 2018 08:50
Last Modified: 09 Jul 2018 10:35
URI: http://usir.salford.ac.uk/id/eprint/46794

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