Alsahouly, I 2012, 'E-commerce conductions between formality and haphazardness :' , International Journal of Research in Management & Technology, 2 (2) , pp. 174-179.
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Abstract
This paper aims to explore the current Egyptian consumers' perceptions toward the utilization and adoption of e-commerce conductions. Data for the research was collected from fifty interviewees using stratified sampling method. Unstructured interview questions were addressed to collect qualitative data pertaining to consumers' perception toward e-purchase decisions and their insight toward the availability of formal and haphazard e-purchasing conductions.
| Item Type: | Article |
|---|---|
| Themes: | Media, Digital Technology and the Creative Economy |
| Schools: | Schools > Salford Business School Schools |
| Journal or Publication Title: | International Journal of Research in Management & Technology |
| Publisher: | International Journal of Research in Management & Technology |
| Refereed: | Yes |
| ISSN: | 2249-9563 |
| Related URLs: | |
| Funders: | Non funded research |
| Depositing User: | I Alsahouly |
| Date Deposited: | 01 Feb 2013 11:27 |
| Last Modified: | 08 Aug 2017 22:59 |
| URI: | http://usir.salford.ac.uk/id/eprint/28353 |
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