Historias en red : impacto de las redes sociales en los procesos de comunicación

Mateo, MVDHDS, Grandío, MDM and Hernandez Perez, Manuel ORCID: https://orcid.org/0000-0001-9974-7056 2012, Historias en red : impacto de las redes sociales en los procesos de comunicación , Editum Media, 6 , Editum Media.

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Access Information: This publication is written in Spanish.

Abstract

The impact of Social Networks in the social, media, cultural and legal context of our country is already a palpable reality. This collective work is presented as a book to understand the scenario marked by the new relationships that Social Networks outline. These, understood as the new next big thing of digital communication, have established the rules that mark the new routines of audiovisual cultural industries (such as film, television or music), journalistic and advertising companies and all those institutions that They intend to take advantage of the explosion of new digital platforms to spread their message and promote interactivity with their different target audiences.

Item Type: Book
Schools: Schools > School of Arts & Media > Arts, Media and Communication Research Centre
Publisher: Editum Media
Series Name: Editum Media
ISBN: 9788415463283
Depositing User: Dr Manuel Hernandez Perez
Date Deposited: 02 Jun 2021 10:44
Last Modified: 27 Aug 2021 21:53
URI: http://usir.salford.ac.uk/id/eprint/60752

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