Sparking interdisciplinarity: let’s take framing students as customers in higher education seriously

Ma, Guoxin 2019, 'Sparking interdisciplinarity: let’s take framing students as customers in higher education seriously' , Interdisciplinary Science Reviews, 45 (4) , pp. 461-476.

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Abstract

This paper aims to inspire an interdisciplinary dialogue on framing students as customers in higher education, by reviewing some under-explored conceptual issues and implications in the existing literature especially concerning presently underrepresented disciplines. It sets out a different case for studying a student-consumer metaphor to that which has dominated the debate so far, and thus a new research agenda calling for interdisciplinary research. It cautions future research on the necessity to reflect on the particular context and nature of higher education before conceptualizing students as customers, with particular attention to be paid to wider implications and consequences of changing higher education context to our society and future.

Item Type: Article
Schools: Schools > Salford Business School > Salford Business School Research Centre
Journal or Publication Title: Interdisciplinary Science Reviews
Publisher: Taylor and Francis
ISSN: 0308-0188
Depositing User: GM Ma
Date Deposited: 29 Apr 2022 12:10
Last Modified: 17 Aug 2022 09:48
URI: https://usir.salford.ac.uk/id/eprint/63666

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