Items where Journal is "European Journal of Marketing"
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Number of items: 6.
|Foroudi, P, Suraksha, G, Kitchen, PJ, Melewar, TC and Foroudi, M 2016, 'Integrating identity, strategy and communications for trust, loyalty and commitment' , European Journal of Marketing . (In Press)|
|Foroudi, P, Dinnie, K, Kitchen, PJ, Melewar, TC and Foroudi, M 2016, 'IMC antecedents and the consequences of planned brand identity in Higher Education' , European Journal of Marketing . (In Press)|
|Schofield, P and Reeves, P 2015, 'Does the factor theory of satisfaction explain political voting behaviour?' , European Journal of Marketing, 49 (5/6) , pp. 968-992.|
|Chen, A, Peng, NS and Hung, K 2015, 'Strategic management of salespeople when promoting new products : Moderating effects of sales-related organizational psychological climate' , European Journal of Marketing . (In Press)|
|Kitchen, PJ, Kerr, Gayle, E. Schultz, Don, McColl, Rod and Pals, Heather 2014, 'The elaboration likelihood model : review, critique and research agenda' , European Journal of Marketing, 48 (11/12) , pp. 2033-2050.|
|Conway, A and Whitelock, J 2007, 'Relationship marketing in the subsidised arts: the key to a strategic marketing focus?' , European Journal of Marketing, 41 (1/2) , pp. 199-222. Item not available from this repository.|