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He, H, Harris, LC, Wang, W and Haider, K 2016, 'Brand identity and online self-customisation usefulness perception' , Journal of Marketing Management, 32 (13-14) , pp. 1308-1332. Item not available from this repository. |
McEachern, M 2014, 'Corporate citizenship and its impact upon consumer moralization, decision-making and choice' , Journal of Marketing Management, 31 (3-4) , pp. 430-452. |
Carrigan, M, Moraes, C and McEachern, MG 2013, 'From conspicuous to considered consumption : a harm chain approach to the responsibilities of luxury fashion brands' , Journal of Marketing Management, 29 (11-12) , pp. 1277-1307. |
Reeves, P ![]() |
McEachern, M and Carrigan, M 2012, 'Revisiting contemporary issues in green/ethical marketing : an introduction to the special issue' , Journal of Marketing Management, 28 (3-4) , pp. 189-194. |
Demangeot, C and Broderick, AJ 2010, 'Exploration and its manifestations in the context of online shopping' , Journal of Marketing Management, 26 (13-14) , pp. 1256-1278. |
McEachern, M, Warnaby, G, Carrigan, M and Szmigin, I 2010, 'Thinking locally, acting locally? conscious consumers & farmers’ markets' , Journal of Marketing Management, 26 (5-6) , pp. 395-412. |
Ratnayake, N, Broderick, AJ and Mitchell, RLC 2010, 'A neurocognitive approach to brand memory' , Journal of Marketing Management, 26 (13-14) , pp. 1295-1318. |